Tag: menswear

The Difference Between Bespoke and Made-to-Measure

What is the difference between made-to-measure (MTM) and bespoke? This is a question that we hear pretty frequently, and one that that is relatively easy to answer. Merriam-Webster may tell you that bespoke simply means “custom made” but, in truth, the word has far deeper colloquial meaning and traditional significance. While we will address a variety of distinctions between bespoke and MTM below, we will first emphasize the four essential hallmarks of bespoke tailoring that represent clear differentiators from MTM: one-of-a-kind pattern, quality construction, human touch and unlimited options…

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What First Impression Are You Making?

They say a picture speaks a thousand words.  And, to that, we say: is that all?  A study conducted by Princeton psychologists Janine Willis and Alexander Todorov reveals that all it takes is a tenth of a second to form an impression of a stranger, and that longer exposures don’t typically alter those impressions to any significant degree.  At Ezra Cayman Bespoke Couture, our motto is “say who you are without saying a word.”  And, indeed, the Princeton study shows…

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